FOR IMMEDIATE RELEASE
ST. LOUIS, MO – January 25, 2024 – Dierbergs Markets is partnering with Fig (Food is Good), the popular mobile app that helps people find foods they can eat based on their dietary restrictions and preferences. This new partnership with Fig offers our customers a convenient and reliable way to navigate Dierbergs’ extensive product selection and quickly find foods they can enjoy.
Dierbergs shoppers can use the Fig app to create a profile with their unique dietary needs, choosing from over 2,800 diets, allergies, and ingredients. Dierbergs shoppers will then access personalized product recommendations and instantly search for or scan products in Dierbergs stores to learn if they match their needs. As part of the partnership, Dierbergs shoppers get a free month of Fig+, the paid tier of the Fig app.
“Fig has built an easy-to-use tool, taking the guesswork out of grocery shopping when food allergies and other dietary needs are a priority.” said Laura Dierberg Padousis, executive vice president, Dierbergs Markets.
This weekend, the Fig team will be visiting three different Dierbergs locations to show live demos of the app. Customers are invited to visit with the team to learn more.
* Friday, January 26th from 10am-6pm: Dierbergs West Oak (11481 Olive Blvd St. Louis, MO 63141)
* Saturday, January 27th from 10am-6pm: Dierbergs Edwardsville (6671 Edwardsville Crossing Dr. Edwardsville IL 62025)
* Sunday, January 28th from10am-6pm: Dierbergs Brentwood Pointe (8502 Eager Rd. St. Louis, MO 63144)
Diebergs shoppers can get started with Fig today by downloading it here on mobile or searching for ‘Fig’ in the Apple or Google app stores. During account creation, users should enter the promo code “DIERBERGS” to redeem their two free months of Fig+. Fig+ includes additional Fig features like unlimited product scans, filtering by grocery store, multiple Fig profiles, and ingredient change alerts.
Dierbergs and Fig are excited to continue working together to provide shoppers with the best possible experience finding foods that work for their unique needs.
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About Dierbergs Markets
Dierbergs Markets is a privately owned, family-run business in its 4th generation of leadership. Originating in 1854 with its first location on Olive Street Road, it has grown to 27 stores primarily in the St. Louis region, with two stores in Illinois, and one in the Ozarks. In addition, there are two plant facilities: a Central Bakery, Central Kitchen, and a Produce Row warehouse which supports the store operations. Dierbergs currently has over 3,500 Associates company-wide who share in our 169-year history and uphold our reputation built on hard work, personal service and a commitment to meeting the growing needs of our area through community service. Follow Dierbergs on social @dierbergs.
About Fig
Fig (Food is Good) is a technology company improving the lives and health of people with dietary needs. Fig’s mobile application is helping over 1 million users find foods they can eat at grocery stores and restaurants based on their unique dietary needs and preferences. Follow Fig on social on Tiktok (@figapp) and instagram (@foodisgoodco)
MEDIA CONTACTS:
Jamie Collins (Dierbergs)
collinsj @ dierbergs.com
Max Shore (Fig)
max.shore @ foodisgood.com